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Posts Tagged ‘mixer match’

I Heart Art: Portland Mixer Match Video

Wednesday, July 27th, 2011

Here’s a little flipbook that I put together for I Heart Art: Portland.  All of the photos and audio recordings were taken at the Mixer Match, 2011, which was housed in the Designs Within Reach location in downtown Portland.  This is the second round of Mixer Match, the first round was for crafters and boutiques.  This Mixer Match was the inaugural Mixer Match for artists, galleries and curators.  Check out this video to learn more about Mixer Match and you can learn more at the I Heart Art website.

by: jen

I am a sewing machine and more

Tuesday, May 17th, 2011

I thought it might be interesting if I posted a week in the life of Jen Neitzel.  When people say to me, what are you working on right now?  Most of the time I want to answer, “What am I not working on?”  I have a tendency to jump head on into projects and worry with details like time later when I’m knee deep in a project.  I always get the job done if it’s within my power, but I can really struggle at times because I have too many plates in the air at one time.  Sometimes I think that I shouldn’t commit to as many projects as I do, but ultimately I really like to be working on new and challenging projects and I don’t think I have as much of a need for down-time as the average person does.  I came out of the womb with an insatiable curiosity.  Learning and growing is way more interesting to me than down-time.  Not to say I don’t get any down-time, just maybe not as others require.

The biggest thing I’m spending my time doing at the moment is sewing and sewing and sewing.  I am a sewing machine.  Good thing I love to sew.  It’s very relaxing to me generally, but recently I’ve been so busy that it’s hard to feel that relaxing, meditative feeling that sewing usually brings me.  I thought it would be interesting or perhaps maddening to list the things I’m working on right now so it’s more obvious what I spend my time doing.

1. Sewing: I have been sewing tons of skirts with my friend Jocelyn.  We’ve started a line of skirts that are now available online on our Etsy shop.  If you want to see photos or learn more about us check out our blog on Tumblr.

2. Branding: Jocelyn and I have been working on branding for the new skirt line.  We order 3×5 postcards which we are using as hangtags on our skirts and as business cards/flyers at the moment.  We are making a sign for our booth and having a logo designed so we can incorporate it into business cards, letter heads and more.

3. Production Schedule: Jocelyn and I put together a production schedule for our sale so that we would be able to produce skirts in a timely fashion for our next sale at First Thursday happening June 2nd  from 5pm-10pm.

Jocelyn laying out our tree skirt design

4. Sponsors: I’ve been working on creating a sponsorship form for Bargain Hunting, so that we can offer businesses sponsorship packages in exchange for great online and print material marketing.  The form is really a collaborative project I’m working on with Angie Heiney and Julz Nally the other two organizers of Bargain Hunting.

5. Bargain Hunting Systems Management: I put together a graphics standard for us to use so that we’d all know the font, color, etc to use when creating graphic for Bargain Hunting.  I gathered all have the information and put it into a Google Doc. {Google docs are magical.  I don’t know how I ever worked with a team before them.}  We also created a Flickr page for Bargain Hunting.  I’ll be adding photos soon.

6.  Marketing: I’ve been working on stepping up my marketing knowledge for my various businesses and projects.  It has occurred to me recently that although I know a lot about marketing there is more that I could learn and should learn so that I can be as knowledgeable as possible.  The other reason I’m stepping up my knowledge around marketing is that there is always a new format, new information, new tricks out there, so staying up to date on what the new trends are is really important.   I’m working on adding a section to my website so that people could receive support from me around marketing or event planning, which are areas I have a lot of experience in.  Also, I really like helping people.  It’s sorta my thing.

7. World Domination Summit: I’ve been helping Chris Guillebeau, who writes for the blog The Art of Non Conformity with various aspects of his event, the World Domination Summit.  It looks incredibly amazingly cool and I can’t wait to attend!  Just recently I helped Chris line up a venue for the after party and next I’ll work on the Alberta Craft Crawl.

8. Video Editing: I’ll admit I haven’t had enough time to really work all that much on the encaustic video.  I am hoping to get back to work on it this week, but I have been working on some fun editing projects for friends and family to continue growing my editing skills.

9. Competitive Craft TV Show:  As if I wasn’t already busy enough, I was contacted by a company, I’m not going to mention them yet, because it might be a little early, but they are working on a competitive craft TV show and asked me to be involved.   I’ll just say I’ve been doing some things to help them out.   More on this soon, but I’m pretty excited about it.

10. I Heart Art – Mixer Match: I am in charge of all the food for the I Heart Art Mixer Match this Wednesday.  Mixer Match is basically like speed dating for artist/crafters and galleries/boutiques.  I’ll be prepping the food tomorrow and setting it up in the evening.  As if that weren’t enough I am also planning to make a digital flipbook for the Mixer Match, which involves me taking tons of photos at the event and this time I’ll bring an audio recorder too.  I’ll add some of the audio tracks and music and other sound effects to the photos (I will be shooting continuously/rapid fire) so that the video captures the event in a sort of artistic, moody way.

Kirsten Moore of Piper Ewan who is a member of the I Heart Art Leadership Counsel.

11. Fashion Show? I’m applying to have some of my work in an awesome fashion show that’s happening this summer and is hosted by 33rd Alley.  I can’t say for sure if the Jen and Jocelyn line of skirts will be a good fit for this fashion show, but I was encouraged to send in photos by one of the board members so what the heck.  Why not?

There are about a million other things I could mention that I’m working on, but they are to do with my son, house, husband, friends, dog and actually there are probably a few other business related things that I forgot to mention.  There are so many other projects that I’d love to start, like taking more photos, learning more about my camera, taking a woodworking class, reupholstering my couch and making some cushions for my basement benches and wow, I could really go on, but I’ll stop here.  OK, just one more, I’ve been thinking about piano lessons recently, but I know this isn’t realistic right now. (Do you see how my brain works?  Stopping is hard for me.)

DIY baby, gotta keep learnin’ and growing my skills. So this is a quick snapshot of what I’m up to professionally.  What are you working on?  I think it’s interesting to know what other people are working on as well.  What do you want to learn?  What do you hope to fit into your schedule soon?  Give me a moment of your time and tell me what you are learning, working on or want to learn.  Talk soon!

by: jen


I Heart Portland’s Art Scene

Thursday, September 2nd, 2010

Eight years ago when I decided to start a small creative business there was one regular craft show that happened a couple of times a year.  If you wanted to get your wares into stores through either consigning or wholesale accounts you had to do all the leg work yourself.  First, you researched which stores might be a good fit for your product, pounded the pavement, set up appointments, hoped the store owner was available and best of all, they would want to carry your work.

That is why last night’s I Heart Art Mixer Match was so incredibly cool.  Think speed dating for artists, except instead of trying to get a date the artists were attempting to woo wholesale accounts with local store owners.

Artist (left) receiving feedback from local business owner Nicole Prevost, owner of Union Rose (right).

The event was put on by I Heart Art, which is a group devoted to advocacy, education and support for Portland’s vibrant community of makers.  This is a collaborative group between Etsy, Pacific Northwest College of Art, Museum of Contemporary Craft, and the Portland Etsy Team.

Store owner (left) meeting with Lea of LeaK Arts (right)

One thing that I thought was really interesting about this event was that there was a wide assortment of artists all looking to pitch their products to stores.  There were many new faces and many people who have been making and selling their product in stores for years.

New faces that are unknown to me.

Ordinarily pitching your work to anyone, especially a stranger, is a nerve-wracking experience.  As you can see this was practically a party.  I’m sure there were butterflies in the stomachs of some of the artists and yet this was an incredible opportunity for artists to connect with store owners, practice their pitch and grow their businesses.  This is one of the things I LOVE about Portland’s Crafty/DIY community – unique ideas and collaborations turning potentially painful situations into a good time.

More new faces.  I liked this shot because you can see the frenzy of store owners digging through this artist’s product.

In a perfect world artist walked away from this event with new stores to sell their wares, but in many cases it was just an initial contact.  A great way for stores to see what new locally handmade products are out there and for artist to have the opportunity to receive feedback about their work, their pitch and their overall presentation.

Left to right, Torie and Cathy owners of Crafty Wonderland meeting with the owners of Burdy Fly Away.

Not every artist had product that was a fit for every store owner.  In some cases when the store owner wasn’t interested in the product offered by the artist, so store owners gave constructive criticism with the goal of helping artists land that next wholesale account.  You could think of this as an opportunity for artists to have many informational interviews and brush up on their pitching skills.

Devi (standing) makes necklaces with bread tabs for charms, which are made of gold and silver.

In case you are wondering why the atmosphere is so unbelievably cool at this event, it was held at the Design Within Reach, which has some incredibly cool furniture.

Owner of  Moxie , (left) a local boutique in Portland, meeting with an artist looking to find some wholesale account love.

If you want to read more about this event check out  The Etsy Storque, Handmade in Portland, or The Garden of Leah.

by: Jen